Become a relevant business partner to Sales. By complementing your market research with SUMMETIX, you gain insights faster and at a much lower cost than traditional market research.
In Market Research, you must balance speed and accuracy. Work fast, and there is a risk the insights are not deep enough. Work thoroughly, and it is likely the market has moved on by the time you get the results.
Even when you get the balance right, you still risk research bias based on the questions you ask. Meaning you may only find what you are looking for.
SUMMETIX’s ground-breaking approach solves this challenge by enabling in-depth analysis of customer comments. Using Argument Mining, it extracts unbiased insights from large volumes of data up to 1,000 times faster than a human reader, while also reducing the time and cost associated with traditional surveys.
By clustering data from any source without predefined research questions, SUMMETIX reveals what customers are actually saying. This unbiased approach uncovers patterns and insights that conventional market research might overlook.